Search Engine Optimization FAQ's
1. What is the best position to occupy on search engines?
# 1 is the best position;
keywords will have to work its way up steadily towards it. Some 42% searchers
choose the first organic listing as compared to about 12% selecting number two.
The traffic for # 1 is about four times that of #2 and 10 times the traffic of
#5 ranking. The higher you rank on the results the more traffic you experience.
There are several ways to achieve this position.
2. How long will it take for SEO efforts to take effect?
You will see results in three
months; generally keywords stabilize in about six months and achieve its best
position in around 12 months. Competitiveness of keywords in the online space
is the main component for achieving rankings.
3. Do you guarantee top ranks in any engine?
We guarantee consistent rise in
rankings of the keywords and visible increase in organic traffic. We will
provide monthly position report where this can be verified. We employ various
strategies to achieve top rankings for more competitive keywords. Additionally
when closely guarded secret search engine algorithms change rules - as it
happens from time to time, understanding and working around the new rules might
delay results.
4. Why do we need a monthly plan?
SEO efforts show results over
the long term. There are no shortcuts. Without continuous work on optimizing ,
creating content & link building, rankings simply drop. Even after reaching
top position, efforts have to continue to retain top position; this is because
competitors do not stop their efforts. With a monthly plan you are assured
professionals are hard at work and expect continued improvement in the rankings
without fear of losing position.
5. Is SEO the only source of traffic to a website?
Far from it, search engine
results are only one part of a large and complex equation. There are numerous
other ways to drive traffic to a website, many of them free, some paid, some
highly effective and others not so effective. At Vistas, our SEO consultant
will work with you one-on-one. We will prepare a list of recommendations after
a thorough analysis of the website is undertaken. This will combine a mix of
search engine positioning and strategies to generate traffic to the website to
match your niche and industry profile.
6. Can we learn and perform our own SEO?
SEO involves skilled
practitioners with several years of experience. An entire team of programmers,
writers and marketing personnel gets to work on each assignment. Considering
this is a process that takes at least a year to accomplish; leaving it to
professionals who make a living from SEO will be the right decision.
7. How do search engines look at SEO practitioners?
Google provides a number of SEO
tools and offers good advice. SEO providers work with Google actively and
purchase PPC ads for clients. Performing SEO on a website for prominence in
rankings is a legitimate method of marketing.
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